
Luis Marinelli
Vana
▶ Watch Luis's storyWe place founders, executives and growing brands in the publications their customers, investors and peers already read — and build a reputation that holds up when someone looks closer.
We turn what you know into the line a reporter can't leave out.
The year our practice placed its first client. Seven years of editor relationships since.
Where our clients' stories have run
Who we are
PR Novo takes on a small number of clients at a time, on purpose. It means every account gets direct attention, a clear plan, and a straight answer about what’s newsworthy and what isn’t.
Before we pitch anything, we tell you which stories editors will want, which they’ll pass on, and why. Then we do the work, from positioning and writing to pitching and follow-up, and we keep at it until your story finds the right home.
Our approach to personal branding has itself been covered in business media, including Entrepreneur, International Business Times and Disrupt Magazine.

We pitch your story to the editors and reporters who cover your category, in business, trade and regional press — from Forbes and Inc. to the Gulf's leading dailies.
Tier-oneFor founders and senior leaders who want to be known for one specific thing. Positioning, bylines, interviews and podcasts, built around a point of view worth quoting.
Founders & executivesBrand narrative, announcements, press materials and ongoing visibility for companies that need to be credible to customers, partners and investors.
Growth stage → enterpriseThe same disciplined approach for actors, musicians, authors and artists — without the overpromising this corner of the industry is known for.
Artists & performersWhy PR Novo
Securing placements for founders, experts and growing brands in business, lifestyle and regional publications.
You pick the outlet. We secure the slot, co-write it, and see it published.
We limit active accounts, so every client gets focused attention and never a template.
You pay per placement, nothing more. No monthly fees, no minimum term, no lock-in.
Unscripted conversations with people we've worked with.

Luis Marinelli
Vana
▶ Watch Luis's story
Ash Geary
CEO, Remark
▶ Watch Ash's story
Dr. Gary Epler
Harvard Medical School
▶ Watch Gary's story
Ozzin Jun
Keynote speaker
▶ Watch Ozzin's story
Musaad Al Harthi
Wellness coach
▶ Watch Musaad's storyTestimonials reflect the individual experiences of the people shown. Their views are their own and do not represent the views of any organization they are affiliated with. Results vary by client, story and news cycle.

Pink diamonds deserve a page as considered as the stones. For Jatual Paris, we secured a two-page feature in L’Officiel Monaco for the Le Petit Cœur de Paris and La Marquise Royale sets, with every piece credited by name, carat and maison. It puts the collection in front of a readership that buys at this level.
Tell us what you're building. We'll tell you honestly whether there's a story — and where it belongs.
